top of page

Viki's Method

Understand. Design. Evolve.

Style doesn’t begin with buying clothes. It begins with understanding the person who will wear them. That’s why I don’t start with a list of things you need or a ready-made idea of what your style should be. I begin with you: your life, your needs, your preferences, and the wardrobe you already have. From there, we decide what will actually be useful: new ways to wear what you own, specific recommendations, visual references, shopping priorities, or ongoing support. The process is different for every client, because the starting point is different.

Understand

We begin with you. Your lifestyle, habits, goals, preferences, body, daily needs, and the questions you currently have about your wardrobe. I also look at what you already wear, what you avoid, what feels easy, and where getting dressed or shopping becomes difficult.

Design

Based on what I learn, I create solutions around your actual needs. Depending on the project, this may be a focused recommendation, new outfit combinations, a wardrobe rework, or your Personal Style Toolkit, a personalized working tool that may include visual references, styling formulas, proportions, colors, missing pieces, shopping priorities, brands, and ready-to-use outfits. There is no standard template. We use what will actually help you.

Evolve

A wardrobe isn’t static. Your body, work, lifestyle, priorities, and interests can change. Instead of starting over every time something changes, we adapt what already works and continue from there.

Style begins where you begin.

Style clarity session

When you need clarity on one specific question

Sometimes you don’t need a complete wardrobe review. You simply need help with one specific question. Style Clarity Session is a focused 60-minute one-on-one consultation. Before our meeting, we define the question we’ll work on, so our time is spent finding a solution rather than trying to cover everything at once.

What can we work on?

Your question might be about:

  • a specific purchase you're considering
  • how to style or wear a particular piece
  • proportions or silhouettes
  • an upcoming event or change in your life
  • a wardrobe decision you're unsure about
  • one clearly defined style-related question

How it works

Before our session, you'll send me a brief description of your question. If needed, I'll ask you to share photographs, links, or other relevant information beforehand. During our 60-minute session, we focus on that one question, look at the options together, and determine what makes sense for you. The goal is simple: you leave knowing what to do next.

Investment — $150

60 minutes · one specific question · personalized recommendations


Wardrobe rework

For those who have plenty of clothes but aren’t using their wardrobe to its full potential. You may find yourself wearing the same combinations, leaving part of your wardrobe untouched, or simply not seeing how to put together what you already own. The goal of Wardrobe Rework is not to build a new wardrobe, but to use your existing one in new ways: discover new combinations, identify the pieces you actually need, and create a ready-to-use system of outfits.

How it works

  1. Questionnaire & IntroductionBefore we begin, you’ll complete a questionnaire. This helps me understand your lifestyle, habits, preferences, needs, and what currently isn’t working in your wardrobe. If needed, we’ll also meet online or in person to discuss your goals in more detail.
  2. Wardrobe Review (3+ Hours)We meet at your home and go through your wardrobe together. We look at what you actually wear, which pieces rarely get used and why, what should stay, what can be styled differently, and what may be missing. During the wardrobe review, I also begin creating new outfits directly from the pieces you already own. The base price includes up to 3 hours of wardrobe review. If more time is needed, additional hours are billed at my regular rate of $150/hour.
  3. Photographing Your WardrobeAfter the wardrobe review, I’ll need photographs of the pieces we’ve decided to use for the next stage. You can photograph them yourself following my guidelines. If you prefer, I can photograph your wardrobe for you. This is an additional service billed at $150/hour. My work on your lookbook begins once I receive all the necessary photographs.
  4. Creating Your OutfitsI create 50+ complete outfits using the pieces already in your wardrobe. The final number of outfits depends on how many pieces remain after the wardrobe review and how many useful combinations can be created from them. At the same time, I identify missing pieces that would genuinely expand the possibilities of your existing wardrobe. I incorporate these pieces into additional outfits, so instead of simply receiving a shopping list, you can immediately see how each new piece would work with what you already own.
  5. Personal LookbookI organize all the outfits into your personal visual lookbook. It includes combinations created entirely from your existing wardrobe as well as outfits incorporating the recommended missing pieces. The result is a practical visual reference you can return to whenever you’re deciding what to wear or how to style your clothes. Your lookbook usually takes 1–2 weeks from the time I receive all the necessary photographs. The timeline depends on the size of your wardrobe and the number of outfits created.
  6. One Month of SupportAfter you receive your lookbook, you’ll have one month of styling support. During this time, you can ask questions about your outfits, combinations, and recommended pieces.

Investment - from $900

The base price includes:

  • questionnaire and preparation;
  • up to 3 hours of wardrobe review;
  • 50+ complete outfits;
  • recommendations for missing pieces and outfits incorporating them;
  • a personalized visual lookbook;
  • one month of styling support.

If the wardrobe review takes more than 3 hours, additional time is billed at $150/hour. Wardrobe photography by the stylist is optional and billed separately at $150/hour.


Annual styling partnership

Your personal stylist for an entire year

A wardrobe isn't a one-time project. It changes as you do. Your body changes. Your work changes. You travel, move, attend important events, discover new interests, and sometimes simply begin to see yourself differently. Annual Styling Partnership is a year-long collaboration where I become your personal stylist. We begin by understanding you and the wardrobe you already have. From there, I create the tools you actually need, and throughout the year we use them to make decisions, develop your wardrobe, and adapt it as your life changes.

Who is annual styling partnership for?

  • If you want a personal stylist who knows you, your wardrobe, and your goals.
  • If your wardrobe no longer reflects who you are or the life you live today.
  • If you're tired of making isolated purchases without knowing how they fit into the bigger picture.
  • If you want to spend less time second-guessing what to buy and what to wear.
  • If your body, career, lifestyle, or priorities are changing.
  • If you want to develop your wardrobe over time rather than start over every time something changes.

How we work together

Understanding you

We begin with you, not with clothes.

Before I make recommendations, I need to understand the person who will actually wear them. We look at your lifestyle, habits, goals, aesthetic preferences, body, daily routines, and the challenges you currently have with clothes. This stage may include:

  • detailed questionnaire
  • analysis of your lifestyle and daily needs
  • goals and current wardrobe challenges
  • habits and preferences
  • review of your photographs
  • appearance and body analysis
  • online or in-person conversation, if needed

I also look at how you relate to clothes: what you reach for, what you avoid, what makes you feel comfortable, and where getting dressed or shopping becomes difficult. The goal isn't to fit you into a predefined style. It's to understand what your wardrobe needs to do for you.

Understanding your wardrobe

Before adding something new, we look at what you already have.

We review your existing wardrobe and see how it works in your real life.

  • what you actually wear
  • what you rarely wear and why
  • what still works
  • what no longer works
  • what can be styled differently
  • what's missing
  • where unnecessary or repetitive purchases happen
  • which pieces have more potential than you're currently using

The goal isn't to replace your wardrobe. It's to understand what is already worth keeping and developing, and where change will actually make a difference.

Your Personal Style Toolkit

Not a template. A working tool created for you.

Based on everything I learn about you and your wardrobe, I create your Personal Style Toolkit. There is no standard template or fixed number of pages. Its content is built around your specific needs. For one person, the most useful tool might be outfit formulas and visual examples. For another, it might be proportions, silhouettes, shopping priorities, or a clear understanding of which pieces are missing. Depending on your needs, your Personal Style Toolkit may include:

  • personal style direction
  • mood-boards and visual references
  • silhouette and proportion recommendations
  • color combinations
  • fabrics and textures
  • styling formulas
  • outfit combinations
  • ways to use pieces you already own
  • missing wardrobe elements
  • shopping priorities
  • accessory recommendations
  • brands and designers to explore
  • ready-to-use outfit references
  • my personal observations and recommendations

The purpose isn't to give you more information. It's to give you the information and visual tools you will actually use. And because we continue working together throughout the year, your Toolkit can evolve with you. New solutions, successful combinations, and relevant recommendations can be added as your wardrobe and your life change.

Bringing it to life

The work doesn't end with a document.

Once we understand the direction, we begin putting it into practice. We don't need to rebuild your wardrobe all at once. We work with what you already have, fill the gaps when necessary, and make new decisions as real needs arise. Throughout the year, our work may include:

  • personal shopping
  • online item sourcing
  • guidance on new purchases
  • outfit coordination
  • travel capsules
  • special occasion styling
  • photoshoot styling
  • consultations
  • new outfit ideas
  • adjustments to your existing wardrobe

Every new decision builds on what we already know about you.

Ongoing partnership

You don't have to explain yourself again every time you need help.

This is one of the main differences between a one-time styling service and a year-long partnership. I already know your wardrobe. I know what you own, what we've added, what hasn't worked, what we're looking for, what you feel good in, and why we've made certain decisions. So when a new question comes up, we don't start from zero. You can come to me throughout the year with wardrobe-related questions, new purchases, upcoming trips, events, changes in your life, or simply: “What do I wear?” And we continue from where we left off.

Your wardrobe evolves with you

A wardrobe doesn't stop changing once we've created a system. Your body may change. Your work may change. You may travel, relocate, attend an important event, develop new interests, or simply want something different. When that happens, we don't start over. We adjust what we've already created.

  • body changes
  • career changes
  • travel
  • relocation
  • important life events
  • new goals
  • lifestyle changes

The goal is not to create a “finished” wardrobe. It's to create one that can continue working as your life changes.

Investment - $3,500 / year

Your partnership includes:

  • in-depth personal style research
  • wardrobe assessment
  • your Personal Style Toolkit
  • personal shopping
  • online item sourcing
  • travel capsules
  • special occasion styling
  • photoshoot styling
  • consultations
  • outfit coordination
  • guidance on purchases
  • ongoing styling support throughout the year
  • answers to your wardrobe questions as they arise

The value of the partnership

When booked separately, individual styling services are priced as follows:

Wardrobe Assessment$500

A strategic review of your existing wardrobe.

Personal Shopping$150/hour

In-person shopping based on your wardrobe needs and strategy.

Online Item Sourcing$150/hour

Personalized online sourcing of specific pieces and alternatives.

Travel Capsule$350 per project

A personalized travel wardrobe with ready-to-wear outfit combinations.

Special Occasion Styling$250 per project

2–3 complete looks created for one specific event.

Photoshoot Styling$250 per project

Styling tailored to the concept and goals of your photoshoot.

Style Clarity Session$150

A private 60-minute session focused on one specific styling challenge.

Ongoing SupportIncluded

Answers to Your Questions Throughout the YearIncluded

More than a collection of services

Annual Styling Partnership is not a bundle of discounted services.

It's a different way of working together.

Instead of treating every wardrobe question as a separate task, each new decision builds on what we've already learned and created.

You don't need to explain your style again. You don't need to retell your story. And you don't need to rebuild your wardrobe every time your life changes.

I already know where we started, what we've tried, what works, and where we're going next.

You're not simply purchasing more styling services. You're choosing continuity: one stylist, one evolving system, and a year of decisions that connect to one another.

A personal approach requires time

I intentionally work with a limited number of Annual Styling Partnership clients at a time.

This allows me to stay involved in each project and provide the level of attention, responsiveness, and continuity this kind of work requires.

bottom of page